RIK-
Good for you. The label looks fantastic as I'm sure the product is as well. As I said in my PM to you, I think there is a real opportunity with developing a product line that uses just heirlooms. Heirloom popcorn, Heirloom Eggplant Dip, etc... A cool brand name such as Heritage or something similar would work that communicates that these products are a part of history and preserving it.
Joe
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